Our ongoing research focuses on analyzing the key drivers of Fintech adoption among MSMEs in both rural and urban areas of Indonesia. By understanding these factors, we aim to uncover how digital financial solutions can empower businesses to thrive in diverse contexts. This work is closely aligned with the United Nations Sustainable Development Goals, particularly SDG 5 on gender equality and SDG 8 on sustained, inclusive economic growth. Fintech not only enhances access to finance but also creates opportunities for women entrepreneurs, helping bridge gender gaps in the economy. At the same time, it supports MSMEs in contributing more effectively to national growth.
Join us in driving forward inclusive digital finance for a sustainable future with Normafa Research Center.